MONTAÑITA

INDUSTRY

Over the last decade, the surf industry in Montañita has experienced rapid growth, fueled by tourism demand and international recognition of its waves. The hotel and restaurant sectors were the first to benefit, creating a solid infrastructure to welcome surfers and visitors from all over the world.

Surf schools now play a central role, organized through the Montañita Surf School Association, which ensures representation and quality in teaching. In parallel, there are artisans and surfboard makers, both of fiberglass and traditional balsa wood, keeping alive a local practice with international reach.

The supply has also expanded to include the production of textiles and surfwear, the emergence of specialized shops, and the development of innovative small businesses, both local and foreign residents. Among the most sought-after products are waxes, water-resistant sunscreens, rental surfboards, and repair services, which support a diverse and integrated industry.

Thanks to this ecosystem, Montañita now offers complete logistics for surfing at all levels, from beginners to professional athletes, competing with international brands and destinations.