Identifying and consolidating international cooperation strategies to bridge tourist gaps related to the coastline and extreme sports, promoting sustainable development, requiring integrated coastal management guidelines, to achieve a balance between development and the environment.

In view of this we are constantly searching for new and better tourist products and services that are increasingly more specialised, have distinguishing elements and sustainable uses for the ranking of the destination. Some of the main interests to consolidate this offer of services is to get to know plans and management models for beaches, theme parks and reserves to increase competitiveness in the surf industry.

On the other hand, Arica aims to be a benchmark in the quality of events centred around national, cultural, artistic and sports festivals, as a strong commitment to action- and nature tourism.